Business strategy for personal brands
Hi, I'm Nathalia. I help you communicate your brand so that it actually reflects who you are.
After all, what's the point of building a business that doesn't reflect your essence and zone of genius?
RESOURCES
It's hard to read the label from inside the bottle
So I made these resources to help you see yourself clearer.
Free
Digital Sel-assessment
Discover what stage of your brand & business are you in and what you need to focus next
Free
Brand Clarity Tool
Get instant AI insights on your voice, story, and brand direction through 8 discovery questions.
Digital Workbook: Reconnect with Your Authentic Voice
Find your true voice, own your story, and communicate with clarity and confidence.
Looking for 1:1 support? Keep scrolling.
1:1 SUPPORT
Story, Strategy & Structure
Together, we’ll clarify your story and translate it into positioning, direction, and offers, to build a business that supports your life.
From speaking your voice to shaping your business model, when we work together you walk away with clear next steps: how to communicate, how to market, and how to build a business that actually works for you.
Brand Architecture Intensive
Transform your brand from scattered to connected in one focused week
A full in-depth brand audit + 2 hours intensive + 1 week of async support to find the thread that connects all your pieces, sharpen how you communicate your value, and give you a direction that gets you results.
1:1 Personalized Mentoring
Direction to shape your Personal Brand & Business
3-month 1:1 mentoring to expand your content, offers and business, anchored in your voice.
A little of My Story
I've been working in brand strategy and communication for the last 13 years. For the first part of my professional journey I helped brands across multiple industries, from fashion to tech, to discover their identity based on their uniqueness, strength, and story.
But while helping others use their voice, I lost mine. I always loved communication, but because I struggled with trusting myself and being seen, I drank so much from other people's how-tos and formulas that I lost myself in the process. I ended up stuck every single time. Until I gave up.
After 5 years hiding from the world, my life collapsed on every front at the same time: work, relationship, friendships. With nothing left to hide behind, I was pushed to evolve in my own identity, take up space, and honor my story.
That's when I moved into the second part of my professional journey: realizing that my work was never about the companies, but the people who envisioned them.
Since then, I built an online business, worked with clients from all corners of the world, and developed a body of work and creative practice that makes me excited to wake up every morning.
I help entrepreneurs building their personal brand do the same. Use your voice to shape your life and business, grounded in who you are, so that you can evolve without fear of losing yourself.
Sit on the Couch
& Read the Diary
The Diary of a Brand Therapist
Join 7k+ readers on my Substack, to help you use your voice to build a business that reflects your unique body of work.